On 2nd March 2024, ten animal rights activists invaded the track of an Argentinian horse show using signs with slogans against animal abuse, such as “It’s not culture, it’s violence,” “Veganism or animal abuse,” and “Animal Liberation.” They ended up being violently chased by riders.

This event was the exhibition “Our Horses” at the fairgrounds “La Rural” in the City of Buenos Aires, where there were 100 exhibitors, 3,000 breeders, 1,000 horses, and 80,000 visitors. 

During the disruption, several of the riders began to chase the protesters with their horses and one of them caused the horse to step on one end of the banner that one of the activists was dragging as he ran. As similar forms of activism ended with activists being physically assaulted by participants, it was heard over the loudspeakers, “Please relax, let’s relax everyone, don’t hit anyone, please don’t hurt anyone, please let them leave in peace.”

On 29th August 2019, forty animal rights activists burst into an award ceremony of that year’s Palermo Rural Exhibition with signs that read “Stop killing animals,” and were chased away and threatened with facones (a type of knife typical of Argentina). It seems that this time the aggression against the demonstrators did not go that far. 

At the end of September 2023, a group of activists stormed an exhibition of gaucho skills in the Buenos Aires town of San Miguel to protest against animal abuse. In other countries, this type of action is a common tactic of animal rights activists. For example, last year several horse races in the UK were disrupted by activists, and in other years bullfights were also disrupted in several countries, including France and Spain.

“Originally from Catalonia, but resident in the UK for several decades, Jordi is a vegan zoologist and author, who has been involved in different aspects of animal protection for many years. In addition to scientific research, he has worked mostly as an undercover investigator, animal welfare consultant, and animal protection campaigner. He has been an ethical vegan since 2002, and in 2020 he secured the legal protection of all ethical vegans in Great Britain from discrimination in a landmark employment tribunal case that was discussed all over the world. He is also the author of the book, ‘Ethical Vegan: a personal and political journey to change the world’.